I make custom wine racks, end tables, coffee tables, and other items along those lines out of metal, wrought iron, on the side as a hobby, id like to make more and sell them. hopefully make a business out of it. the only thing i have going on right now is word of mouth. i was wondering what are some cheap (cost effective) was of selling the products? and ways of finding the people who would want something more "custom"? ebay? craigslist? or should i look into making my own website? im a fabricator, not really a marketing guy. so i guess im asking for input on how to get customers?
What is a good way to get my name/product out there?

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it really depends on where you live.
i own a pet shop and a set -up as you describe it would cost about $500 dollars (thats Canadian dollars Too!). its not the setup i would recommend however.
wrought iron stands are considered old fashioned with many styles of wooden ones replacing them.
and undergravel filters aren't used much anymore as power filters are A) more powerful
B) much quieter
with flourescent lighting (good choice) and a power filter i would get live plants and a fertilizer its more of a natural setup that way